Men in China use 8.6 minutes before mirrors everyday on average, which indicates that Chinese men are more and more interested in their appearance.

A survey on fashion released by Horizon Research Consultancy Group and Shanghai Fashion Research Institute on Monday shows that men from Beijing are very interested in face-lifting, and their monthly spending on this item reaches 119.4 yuan (US$15.17), while men in Shanghai enjoy looking in mirrors, averaging 17 minutes everyday.

Some 2,239 people aged between 18 and 60 from Beijing, Shanghai, Guangzhou, Wuhan, Chengdu, Shenyang and Xi'an participated in the survey.

More than one third of participants regularly buy cosmetics, with an average monthly spending of 80.4 yuan (US$10). While some 46 percent of Beijing families have cosmetics for men.

Men in China use 8.6 minutes before mirrors everyday on average, which indicates that Chinese men are more and more interested in their appearance. Men from Shanghai, the capital of fashion, spend more time looking in mirrors than other parts of China. (www.chinanews.cn  Dec. 10, 2006)