(CFP)

Ji Keliang, Board Chairman of China Kweichow Moutai Distillery Co. Ltd., has become the center of dispute because of his remarks about price increases for his company's nationally known brand of alcohol as the government is making efforts to stabilize commodity prices.

"From January 1, the price of Moutai alcohol has increased by 20 percent. It sounds like a big increase as the government is tackling inflation and doing everything they can to stabilize commodity prices, but the price rise is good for all concerned, including the government, as the government will gather more tax income since the profit of the company will increase," said Ji during an interview. His comments attracted criticism from the public as soon as it was released.

Ji was born in east China's Jiangsu Province. After graduating from Wuxi Light Industry Institute, the predecessor of today's Jiangnan University, he went to the Moutai factory to work in 1964. He became director of the small factory in 1983 and turned it into today's listed alcohol giant.