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SOCIETY
Weekly Watch> WEEKLY WATCH NO. 40, 2010> SOCIETY
UPDATED: September 29, 2010 NO. 40 OCTOBER 7, 2010
Going Digital
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China has rolled out a blueprint to boost the nation's digital publication industry. The blueprint, issued by the General Administration of Press and Publication, sets out the goal for all publishers to offer digital publications to the market by 2020.

The blueprint outlined that by the end of 2015 the revenue generated by digital publications should represent one fourth of the total revenue of the publication industry.

Further, also within this timeframe, China will build eight to 10 national industrial parks for digital publications, and each of the industrial parks should generate a revenue of more than 10 billion yuan ($1.49 billion).

Additionally, the blueprint projects there will be around 20 major digital publication enterprises by the end of 2015, each of which will generate an annual turnover of more than 1 billion yuan ($149.3 million).

China will provide favorable policies to competitive publication enterprises, including granting them Internet copyrights at the earliest time, according to the blueprint.

 



 
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