e-magazine
The Hot Zone
China's newly announced air defense identification zone over the East China Sea aims to shore up national security
Current Issue
· Table of Contents
· Editor's Desk
· Previous Issues
· Subscribe to Mag
Subscribe Now >>
Weekly Watch
Expert's View
World
Nation
Business
Finance
Market Watch
Legal-Ease
North American Report
Forum
Government Documents
Expat's Eye
Health
Science/Technology
Lifestyle
Books
Movies
Backgrounders
Special
Photo Gallery
Blogs
Reader's Service
Learning with
'Beijing Review'
E-mail us
RSS Feeds
PDF Edition
Web-magazine
Reader's Letters
Make Beijing Review your homepage
Hot Links

cheap eyeglasses
Market Avenue
eBeijing

ECONOMY
THIS WEEK> THIS WEEK NO. 31, 2012> ECONOMY
UPDATED: July 29, 2012 NO. 31 AUGUST 2, 2012
Revenue Surges
Share

Chinese Internet search giant Baidu Inc. on July 24 reported higher-than-expected second-quarter revenue, boosted by small and medium-sized advertisers. Baidu had 5.46 billion yuan ($855 million) in revenue in the second quarter, up nearly 60 percent year on year.

The company also said it is likely to go ahead with more acquisitions to beef up its presence in emerging sectors, such as mobile Internet.

Baidu launched a promotion campaign in about 100 Chinese cities in the second quarter in a bid to lure more small and medium-sized advertisers.

The company had about 352,000 active online advertisers in the second quarter, a 9.7-percent increase from the previous quarter. Its Web-based advertising service generated almost the entirety of its revenue.

Baidu accounted for more than 78 percent of China's search-engine market by revenue, compared with 15.7 percent for Google, according to Analysys International.



 
Top Story
-Protecting Ocean Rights
-Partners in Defense
-Fighting HIV+'s Stigma
-HIV: Privacy VS. Protection
-Setting the Tone
Most Popular
 
About BEIJINGREVIEW | About beijingreview.com | Rss Feeds | Contact us | Advertising | Subscribe & Service | Make Beijing Review your homepage
Copyright Beijing Review All right reserved