The Ministry of Human Resources and Social Security announced Thursday the launch of a special campaign aimed at promoting employment creation while meeting employers' demands.

The campaign will run from January 25 to April 8. It will offer a string of online and offline activities, creating job opportunities and encouraging individuals to start businesses in their hometowns, according to the ministry and other eight government departments.

A total of 30 million jobs are expected to be provided through this campaign, said Yun Donglai, an official with the ministry.

With the implementation of regional pro-growth policies and the construction of major projects, as well as the accelerating new-type of urbanization and comprehensive rural vitalization, a large number of jobs will be created, he said.

China created a total of 12.44 million jobs within its urban areas last year, and the financial assistance from the central and local governments for creating new employments exceeded 300 billion yuan (about $42.23 billion) throughout 2023, said Yun.